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Trade shows bring roughly 20% of our inquiries, so yes, they are a regular channel for us. Inquiries peak around major international food shows and the spring and autumn Canton Fair. We do not publish a rigid show calendar in general content; instead, we invite buyers to ask us which events are planned for current seasons.
For B2B buyers importing frozen desserts, physical evaluation remains a critical step. While digital catalogs and video calls handle routine reorders, assessing 3D novelty shapes, surface gloss, and outer carton integrity requires seeing samples in person.

Exhibitions account for about one-fifth of new inquiries for Hicey, the ice cream brand of Beijing Youshare Food Co., Ltd. Buyers often use these venues to verify sample quality against bulk-order expectations before committing to a 40-foot reefer container.

Our participation aligns with key global food and beverage exhibitions as well as China's primary export platforms.
Activity concentrates around major international food trade shows in key overseas regions and the biannual Canton Fair. These events serve as a central gathering point where importers, retail chain buyers, and distributors evaluate seasonal trends, review private label packaging options, and discuss customized flavor profiles.

We do not maintain a permanent public exhibition calendar across all digital channels because our participation varies by season and target market focus.
If you plan to attend an upcoming international food trade show and want to verify if Hicey, the ice cream brand of Beijing Youshare Food Co., Ltd., will be exhibiting or hosting private tasting sessions on-site, simply reach out to our team directly. We will confirm our booth location and schedule an appointment to discuss your 3d ice cream distribution requirements.

Written by the Hicey export team at Beijing Youshare Food Co., Ltd. We specialize in cross-border B2B supply of novelty molded ice cream, currently shipping to more than 80 countries and regions with verified deliveries and ongoing partnerships.
#Hicey #TradeShows #IceCream #B2BExport #PrivateLabel
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